Pokémon Go Fest 2020 is going virtual due to Covid-19 pandemic
The annual Pokémon Go gaming Fest will be held online this year, due to the Covid-19 pandemic, Michael Steranka, Director, Marketing & Global Live Events, Niantic announced. It will be held from July 25 to July 26 this year entirely online and will be playable from home. The news announced by Niantic Labs on its official website remarked, This year, we’re bringing you a re-imagined Pokémon GO Fest experience.
Unlike previous years, it will be the first time that the Pokémon Go gaming Fest attendees will be allowed to participate in the event on both days. The previous could only be attended for one day. However, the pricing and other event details were not announced. Additional information on Pokémon Go Fest 2020 is promised by the company in the coming weeks.
During the Covid-19 pandemic, Niantic has made a large number of changes to improve the Pokémon GO gameplay fest. By taking the event global and online, the company is aiming at additional ways and means to make gaming fun and interesting during the social distancing times. For this year’s event, Niantic teased bonuses, gameplay, new experiences. The company has also promised the gaming community that it will provide special research, surprises and exciting means to connect with trainers.
The company said in a statement, “While we’ll miss celebrating with each other in a beautiful park, we’ve come up with new ways for the community to connect and team up together that we’ll roll out during the summer. It will be an exciting weekend for the entire family, with new experiences, gameplay, and surprises throughout the event.”
The makers are aiming to sell more tickets this year. Since it’s a virtual event this year, more players around the world can attend the fest while being safe at home. The company aims to continue the trend of the fest although online by providing a great experience throughout the entire summer for gamers sitting at home due to the Covid-19 pandemic restrictions imposed by countries all over the globe.
This event has been being held for gaming enthusiasts in select cities across the globe. It allows players to meet up at a location like a large park. The first Pokémon Go Fest was held in Chicago in 2017 to celebrate the game’s first anniversary.
Last year multiple Pokémon GO Fests took place in Chicago, Dortmund, and Yokohama. These events brought together over 600,000 gamers in total. Niantic revealed that the 2019 in-person events saw over USD 1 billion worth of in-app spending and generated more than a quarter-billion dollars in tourism revenue. Pokémon has plans to expand future festivals to various countries, including Japan and Germany.