Social Media

Twitter experiments with adding a Quotes count to tweets

Twitter - Appy Pie

Twitter is trying to make it easier for users to see the conversations taking place around a tweet. In this bid, the company has been testing some new language on the Tweet metrics and has been trying to make Quotes and Retweets with comments visible on each tweet.

The quotes listing will be simplified and will be visible on the main presentation screen. Twitter confirmed it’s experimenting with a new Quotes count on tweets.

In May, the company had rolled out a big change to its interface that allowed users who clicked on the Retweets metric beneath a tweet to view Retweets with comments and those without comments on one screen. However, the new feature will soon make those retweets where discussions are happening far more visible for the end-user. This engagement metric would be seen along with the user’s tweet’s existing retweets and likes counts. These at present appear beneath the tweet itself.

Instead, Twitter users can now choose to limit replies to just the people they follow or only those mentioned in a tweet. However, these tweets with limited replies can still be engaged with in many other ways — including by retweeting them or by retweeting the tweet with a comment. That will take the resulting conversation to a different part of Twitter’s network, where it can then be discussed among other users. This way that tweet will likely be more visible. The only way to truly limit the audience for a tweet is to run a private Twitter account, which few choose to do.

Twitter did this as it wants to make it simpler to see the conversations going down around a tweet. The feature has already activated for some Twitter users in recent days. It has received mixed reviews. Some admired the addition for helping to separate quotes from standard retweets, while others remarked the placement of the new metric was confusing because they are used to seeing the Like count on the right side.

However, Twitter confirmed that what users are seeing now is still under testing. In addition, the company isn’t yet sure about using the word Quotes for the new feature. It’s also trying out language like Quote Tweets.

A Twitter spokesperson said, “A few months ago, we made Retweets with Comments more visible when users tap to see Retweets on a Tweet so everyone could see the entire conversation. This feature will be available to everyone. However, presently we are testing making Retweets with Comments accessible directly on the Tweet to see if this makes them easier to access and more understandable.”

Twitter has always experimenting with interface changes in the hope of enabling better conversations for users. But basically, its concept of online town square may be the cause of chaos and unhealthy engagement on its platform. Twitter users worldwide are extremely divergent and internet culture is also highly engaged in trolling to make any social media platform a place for thoughtful and selfless conversation.


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