Vivek Srivastava, co-founder, Appy Pie, is a digital analyst and writes extensively about website and app promotion. He has over 8 years of experience in outbound and inbound digital marketing, website analytics, social media, conversion rate optimization and business analytics. Before entering the Digital arena, Vivek covered technology news for TV channels, Local Newspapers and Radio Channels. He also has a keen interest in music and he enjoys playing music instruments, you can reach out to him at

TikTok Tests New Augmented Reality Developer Tools

TikTok is testing an experimental set of developer tools that might one day let creators build augmented reality effects for the popular app. The platform is called TikTok Effect Studio and is currently in private beta, according to a report…


Amazon’s $1.5 Billion Air Hub Opens in Kentucky

Amazon has finished building its $1.5 billion air hub, located at the Cincinnati / Northern Kentucky International Airport, and has started operations there. Amazon started building the 800,000-square-foot facility in 2019, and it now boasts robots, miles of conveyor belts,…

Social Media

TikTok Confirms Pilot Test of TikTok Stories

Twitter may have shut down its Stories features known as Fleets, but the Stories format will continue on other social platforms. TikTok today confirmed it is piloting a new feature, TikTok Stories, which will allow it to explore additional ways…